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Contour Fashion grad's growing lingerie label wins top award

A lingerie business launched four years ago by a graduate of De Montfort University Leicester (DMU)’s world-renowned Contour Fashion course has won a top prize at an industry awards.


Jessica Prebble graduated from DMU in 1995 and then spent the next 18 years working as a lingerie designer before taking the big plunge and launching her own venture, Tutti Rouge, in 2013.

And the business has been going from strength to strength, epitomised by its recent award win at the UK Lingerie Awards where the company earned the Small Business of the Year gong.

Jessica said: “It’s always a big boost to win an award and the fact that this has come from within the industry where there is so much expertise and experience makes it all the more special.

“We had a really strong 2016 with an overwhelming response from buyers and we’re now hoping to build on that success for the next 12 months.”
Based in Earl Shilton, Leicester, Tutti Rouge supplies fun and flirty lingerie to the ‘fuller bust’ market.

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UK Lingerie’s Small Business of the Year award, which is for companies with ten employees or fewer, was officially presented at a recent MODA trade show at Birmingham’s NEC.

Tutti Rouge had a particularly robust last 12 months with lots of interest from fashion buyers, including from the international market where the company did well at the Curve New York expo.

It was able to attract key buyers from the American market after collaborating with national sales agency Easton International and Tutti Rouge has also successfully partnered with agencies in the UK, Portugal, Germany and Canada.

In other awards success, Jessica also scooped the Entrepreneur of the Year accolade at the Leicestershire Women in Business Awards last September.

Tutti Rouge was part of a big London press event in January where it presented its Birds and The Bees summer collection of underwear designed for ladies with an ample bosom. Jessica showed the designs to guests and offered guidance on style and fit for ladies with D-cup requirements.

Building on these accomplishments, the business has exciting plans for 2017 with Tutti Rouge preparing to launch Rougette, a ‘sassy, yet savvy-priced’ sister brand for its curvier customers.

This fashionable fuller-figure label is being developed in response to the high demand from Tutti Rouge’s fans for larger back sizes for bras. The first Rougette collections are set to launch this July.

Posted on Friday 5th May 2017

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