Miss Deborah Fakehinde

Job: PhD Researcher

Faculty: Computing, Engineering and Media

School/department: School of Media and Communication

Address: De Montfort University, The Gateway, Leicester, LE1 9BH, United Kingdom

T: N/A

E: p13213812@my365.dmu.ac.uk


Personal profile

My Name is Deborah Fakehinde; I am a PhD student in Media and Communication at De Montfort University. I am interested in developing interdisciplinary research projects.

My research primarily focuses on digital media, and my research interests include media technologies, race, media culture, inclusion, diversity, postcolonialism, political economy and social developmental policies.

I have a BA Honours in Media and Communications marketing and an MA by Research in Social media marketing and Public Relations which helped develop my career and experience of working in social media and creating a creative design agency has provided me with an excellent opportunity to learn and gather industry knowledge and develop a strong relationship between the industry and academia. 

Research interests/expertise

Digital media, media technologies, race, media culture, inclusion, diversity, postcolonialism, political economy, and social developmental policies.


BA Honours in Media and Communications and MA by Research
MA in Research in Social Media Marketing and PR
AFHEA award -  Associate Fellowship

PhD Title

iMuseum: Intelligent, the interactive virtual museum for conserving and celebrating the history of Leicester’s multicultural population.

PhD project abstract

My doctoral thesis investigates part of Leicester's historical legacy based on the migration and settlement of many ethnic minorities, mainly the South Asian, Afro-Caribbean and African communities. My interest began when I became a student at the University in 2013. For many years ethnic minorities have been migrating to the city in the past decades due to various reasons, including seeking refuge from political wrath. Similarly, today migrants from Ukraine are having to leave their homes. Furthermore, among those hit hardest during the pandemic was Leicester's multi-ethnic population. The research will evaluate the stories of citizens and historical narratives associated with community spaces such as museums so that resilience and trauma have emerged among the different community groups and ultimately provide insight into how spaces and places may be developed. Museums have the potential to promote mutual respect between ethically and socially diverse parts of society. This will help create an innovative approach, as well as identify the disparities within museum approaches to connect with communities and interpret ethnic minorities' stories. So that migration stories and cultural artefacts (objects) can be preserved for future generations. The thesis will explore how migration stories and cultural artefacts (objects) can be preserved for future generations. This sample will also build a framework that influences participatory methods to codesign social interventions, arts participation and partnership development, digital media and wellbeing for future projects.

Name of supervisors

Dr. Indrani Lahiri, Dr Lipika Deka and Prof. Tracy Harwood

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