The Crucible Project

Find out more about the support and financial funding available
Crucible 2019 Find out more and make an expression of interest by emailing
Work alongside other start-up businesses in the Innovation Centre and join an entrepreneurial community.
Mentors, sponsors, investors - get involved! Get involved by becoming a mentor, sponsor or investor and support the Crucible members.
Our members
Take a look at some of the examples of our current members.

The Crucible Project 


Crucible is an entrepreneurship programme for DMU graduates who have an idea, product or service and require support to turn it into a business. 

The Crucible Project helps a number of entrepreneurial individuals each year turn an idea or product concept into a business reality, ready to launch in less than ten months. 

Now in it's fifth year the Project has received acclaim in the national press and was featured in an article The Economist, which showed how DMU entrepreneurs are helping make Leicester a “contender to be England’s most business-minded city”.

Crucible helps DMU entrepreneurs explore and start their own business by providing a wide range of support, which includes:

    • Potential access to funding to support your business needs.
    • Free shared office space in The Innovation Centre
    • Personalised mentoring, training workshops and intellectual property advice
    • Opportunities to pitch for additional investment based on a royalty agreement
    • Access to university expertise and facilities
    • Group social sessions and peer guidance.

Find out more about The Crucible Project and how to apply here. Download the Crucible application form here.  

Please note, unfortunately we are unable to accept applications from international students at this time.


Application information

Applications for the 2019 project are OPEN.

You should have a  business idea (concept/service or product), that requires development, and holds the potential to be the basis of a company within the period of the project (September 2019 - August 2020).

We welcome ideas from all faculties and disciplines and your idea does not have to relate specifically to your studies. Successful applicants will need to be based in Leicestershire for the duration of the project.

To discuss the project in more detail and register your interest, please email

Quotes from our previous members:

"This is an amazing opportunity... you’ll be provided with mentoring, facilities and even support with living costs" - Victoria Ganusceac (Fashion E-commerce)

"With the help of experts from multiple backgrounds has provided the kick-start and structure that we would have struggled to do on our own" - Simon Winter (Product & Furniture Design)

"I have also used all the support and information I have been given to push my networking skills and build a lot of support around me for when the year ends" - Jordan Pickford-Gray (Arts and Craft)

"For any graduate with a dream of running their own business, it’s perfect" - Derry Holt (Video Games Industry)

Events target area image

At DMU there is always something to do or see, check out our events for yourself.

News target area image

DMU is a dynamic university, read about what we have been up to in our latest news section.

Mission and vision target area image
Mission and vision

Read about our mission and vision and how these create a supportive and exciting learning environment.