DMU students dazzle in London with Contour Fashion catwalk show

DMU students had the experience of a lifetime when they showed their incredible creativity to some of the fashion industry’s biggest names at their Contour Fashion show.


The students, who are in their final year studying on DMU’s world-renowned Contour Fashion course, which covers everything from lingerie and swimwear to sportswear to nightwear, saw their designs strutted down the catwalk by professional models in the opulent surroundings of Freemasons’ Hall in Covent Garden this week.

The 20 students chosen to show their designs had gone through a rigorous selection process last month in front of expert judges, headed up by course leader Gillian Proctor, to win the chance to take part in the show.

Leaders from some of the industry’s biggest hitters, including H&M, M&S, Curvy Kate, Gossard and Coulthards, turned out to see the catwalk show as well as leading fashion journalists and bloggers. Famous alumni of the DMU course, including Nichole de Carle, also came to show their support.

The collections were a huge hit, with experts labelling the collections as dynamic and innovative while singling out praise for the students’ technical expertise and attention to detail.

Proud families of the students involved also attended the catwalk shows.

Students from the Contour Fashion course also organised a display of their work in rooms within Freemasons’ Hall and took the opportunity to speak to industry heads about future employment. Many of the students have already secured jobs before they graduate.

At the end of the two catwalk shows on Wednesday afternoon and evening, the proud students also paraded along the runway and took a bow from an appreciative audience of more than 200 people.


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Emily Storor, who had created a range of men’s and women’s sportswear, said: “I feel amazing and I want to cry! It was really emotional as it is the culmination of three years' hard work.

“But it was brilliant to to see this collection come together and all that hard work out there on the catwalk.”


Alison Hunt, who created a turquoise lingerie collection with intricate accessories, said: “I feel really proud and it is a great way to end three years at DMU. I am especially proud that of the support we received from the industry.”

Elissa Grainger, who opened the show with a collection made of lace created out of latex, added: “It was really exciting to open the show. You soon learn from the start of the course at DMU that this catwalk show is really important. To get to this point and open the show is quite surreal. At the same time I really don’t want my time on this course to end. I have loved it!"

The DMU Contour Fashion catwalk show in Covent Garden took place on Wednesday, just two days after  the DMU Fashion Design students showed off their collections at a catwalk show in the East End of London as part of Graduate Fashion Week.

Posted on Thursday 4th June 2015

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