Dr Allan Taylor

Job: Associate Professor in Media Production

Faculty: Computing, Engineering and Media

School/department: Leicester Media School

Address: De Montfort University, The Gateway, Leicester, LE1 9BH

T: N/A

E: allan.taylor@dmu.ac.uk


Personal profile

Dr. Allan Taylor is Head of Leicester Media School and Associate Professor of Media Production. Allan specialises in civic and business engagement in the creative industries, having produced events like Leciester Creative Expo and acted as a consultant for the British Council on its Creative Spark programme in Kazakhstan, where he worked with universities in Central Asia to introduce creative enterprise to the curriculum. He works very closely with regional businesses to enhance outcomes for the creative industries, as well as strengthening employability across the media suite of programmes.

His published research is at the intersections of visual culture, media and performance, particularly in performativity, gender and new media. His debut monograph – Authenticity As Performativity On Social Media (Palgrave Macmillan, 2022) – develops a new critical framework for authenticity and social media practice.

Allan teaches creative enterprise, media entrepreneurship, promotional media production, photography and cultural studies on the media programmes, and welcomes expressions of interest from PhD students across all of these areas.

Research group affiliations

Institute of Drama, Dance and Performance Studies
Institute of Creative Technologies (IOCT)

Publications and outputs


Taylor, Allan S. ( 2022) Authenticity as Performativity on Social Media. Palgrave Macmillan: Melbourne, AU.


Taylor, Allan S. (2024) Consuming queerness: the paradox of profit and pleasure in the queer beauty influencer. Celebrity Studies, Vol 15


Taylor, Allan S. ( 2023) 'Performance, photography, theatricality and citationality: theatricality as a mode of performing citation in the still photographic image' in Theatricality and the Arts (eds. A. Quick and R. Rushton).  Edinburgh University Press: Edinburgh, UK

Taylor, Allan S. (2020) 'Repetition, citation and Miss Vanessa Vanjie Mateo: The culture-producing power of performative speech in RuPaul's Drag Race' in The Cultural Impact of RuPaul's Drag Race (ed. Cameron Cookston). Intellect: Bristol, UK

Taylor, Allan (2020) 'Drag Publique: performing gender in public and the emaciated spectator' in Contemporary Drag Practices and Performers: Drag in a Changing Scene Volume 1 (eds. S. Farrier and M. Edward), Bloomsbury: London

Newall, Helen, Skinner, Amy and Taylor, Allan (2017) 'Translation, Digitisation and Desire in Photographic Documents of Performance' in Documenting Performance (ed. Toni Sant), Bloomsbury: London

Research interests/expertise

authenticity and social media, influencer culture, visual culture, social media imagery, performativity, creative enterprise, media industries, creative education, gender performativity, queer culture 

Areas of teaching

Media entrepreneurship, media enterprise, media industries, visual culture, photography, social media


2017 PhD (Falmouth University)

2016 Postgraduate Certificate in Teaching and Learning in Higher Education (University of East london)

2009 MA (Brunel University)

2004 BA (Hons) (University of Surrey)

Professional licences and certificates

2020 – Senior Fellow of the Higher Education Academy

Consultancy work

2018-2023 External consultant on the British Council Creative Spark programme

Current research students

2022-2026 Lai Wei, Strategies for e-learning in pop music education (Director of Studies)

2022-2026 Karl McIntyre, Utilising Performance Art to Construct Queer Spaces (M4C, 2nd supervisor)