Mrs Julia Cook

Job: Associate Dean Academic (interim)

Faculty: Business and Law

School/department: Faculty of Business and Law

Address: De Montfort University, The Gateway, Leicester, LE1 9BH

T: 0116 2551551 ext 6094

E: jkcook@dmu.ac.uk

W: www.dmu.ac.uk/bal

 

Personal profile

After an extensive period in industry working in product, brand & marketing management roles for major blue chip companies such a Land Rover & Bostik and working Agency side for a regional communications agency, I moved to DMU. My teaching revolves around all areas of marketing, advertising, PR and branding. Having spent several year involved in the development and management of all the marketing programmes and modules I have since undertaken a role as the Associate Professor of Student Experience and I'm currently the interim Associate Dean Academic for the faculty.

Research interests/expertise

Advertising, PR, other areas of marketing communications and educational practice.

Areas of teaching

Marketing

Branding

Advertising

Qualifications

BSc Managerial & Administrative Studies – specialising in marketing

Postgraduate Diploma in marketing

PgCert HE MA Education Practice

FHEA

Courses taught

Brand Management

Honours and awards

VCDTA 2014

Membership of external committees

Membership of Academy of Marketing

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