We are looking for evidence of questioning, intent to communicate effectively, and to see how you develop an idea. We would also like to see how you use your sketchbook process to research, explore and question visual language.
We are keen to see your full projects from concept generation, testing and prototyping, to the final outcome, and for you to demonstrate how you research and respond to a given brief. Make sure you have a project in your portfolio that demonstrates creativity, a deep involvement in your work and a conclusion or final idea.
We do not expect this to be world-class or award-winning, we just want to see range in your creative skills, for example skills in:
- Editorial/layout design
- Image making
- Image manipulation
- Traditional printing
- Stop-frame animation
- Digital animation
- Interactive design
- UX/UI Design
We would like to see more examples of engaging type and image relationships, with a focus on experimental typography, the development of unique visual languages, problem solving and empathy with an audience.
Graphic Design (Illustration)
We would like to see more creative drawing and image making within your portfolio, to showcase your illustrative voice and have a clear indication as to the type of creative practitioner you are.