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Global Business Environment

Module code: IBUS1001

Module description

This highly applied introductory module is designed to:

Develop in the student an interest, knowledge and appreciation of current global economic/business issues and the challenges that they pose for management.

Allow students from different 'streams' of business to see the application of the above to their interest area. For example, each lecture will examine implications to Management and Strategy in general with a sub-focus on Human Resource Management, Marketing and Accounting.

Enable the student to analyse and measure real economic/business issues by drawing upon a foundation of theory.

Promote an understanding of policy formulation against the background of contemporary economic/business events. Policies of government, companies as well as consumers will be focussed upon.

The module is designed to be highly contemporary and its content is therefore highly driven by current world events and how they impact upon both the internal and external environment of businesses. 

Contact hours per student per year

  • Lectures: 55 hours

Assessments

  • Essay (200 words, 60% )
  • Reflective Essay (1500 words, 40 % )

Additional costs: No extra costs other than purchase of books