Fashion Buying with Merchandising BA (Hons) module details


Year one (Level 4)

Core Buying 1
Reviews the role and responsibilities of the buying office, has an introduction to ‘comp shops’, trend forecasting, negotiation and the buying cycle

Textile Materials 1
Provides you with an awareness of textile materials. It includes theoretical and practical activities based on fibres, yarns, woven, knitted and physical testing methods. Practical sessions enhance knowledge of materials and products, and how they relate to industrial technology

Fashion Communication (CAD)
The module provides the opportunity to develop your visual communication skills with a garment design focus using digital methods. Practical work is supported with the theoretical study of working with digital design applications. 

Design Cultures
The study of historical and contextual influences, relevant to the fashion industry.  This module allows students to develop their creative writing and presentation skills.

Introduction to the Fashion Business
This module gives students an appreciation of product development processes, combining theory and practice to develop an understanding of how fashion and textile products are designed.  The module also covers the basic principles of marketing looking at the marketing mix.

Year two (Level 5)

Core Buying 2
Involves an in-depth review of how the buying process works and how garment designs are produced overseas then shipped back to UK stores. This is a complex process involving many stages with one of the most intricate critical paths in industry. This module explores the strategic and trading elements of a buying office. It also includes careers support, CAD development and technical aspects

Textile Materials 2
With a focus on product performance students will be introduced to the importance of quality through the creation of performance specifications via material analysis using industrial test laboratory apparatus.  The product performance element will introduce testing methods that  assess how products are evaluated for different applications and what limits and tolerances may be acceptable.

Fashion Merchandising
The module explores in depth the merchandising team’s role in the product lifecycle. Roles and responsibilities in the merchandising team will be built upon to further develop the understanding of key merchandising skills, including a sound understanding of Excel and its importance in a merchandising role, formatting data for analysis and Retail Maths

Design Cultures
The study of historical and contextual influences, relevant to the fashion industry.  This module allows students to develop their creative writing and presentation skills, building on what is learnt in year one to further develop their writing style

Language option
There is the option to study a language as part of the second and third years of study. You will be able to choose between Spanish and Mandarin with the focus on conversational skills and business etiquette.

Year three (Level 6)

Sourcing and supply
This module focuses on the global sourcing of a textile product and examines some of the challenges faced by buyers and merchandisers. You will consider how to source a textile product, flexibility of supply and quick response, managing quality, international distribution and supply chains, international political legislation and other issues.

Advanced Fashion Merchandising
This module builds upon the knowledged gained in levels 4 and 5 and is designed to further develop students technical merchandising skills, as well as their analytical, critical and strategic thinking. Merchandising planning systems will be explored using theoretical and practical methods, so students can gain an understanding of the practical advantages (and limitations) of such systems, as well as acquiring skills necessary to use them.

Major Project - Dissertation
This module is the culmination of your studies to date and will develop and explore your skills and experience. The project will take the form of a dissertation based on original research

Language option
This is an optional module.  The knowledge learnt in the second will be built upon, developing the language skills further.  If a student chooses this option then dissertation will be a smaller project

Note: All modules are subject to change in order to keep content current.

Events target area image

At DMU there is always something to do or see, check out our events for yourself.

Come to an Open Day target area
Come to an Open Day

Don't let us tell you how good we are. Come to one of our open days and find out for yourself!

Discover the DMU campus
Discover the DMU campus

Take a look around DMU by exploring our virtual campus.