Strategic Management and Marketing

The Department of Strategic Management and Marketing prides itself on the quality and real world application of our programmes, together with the support and employment opportunities we provide to our students. 

"Staff provide learning opportunities to the highest standard and through business consultancy and academic research ensure that teaching materials are at the forefront of business education.” 

Andy Rees, Deputy Dean and Head of Department

The department comprises around 40 full-time staff whose areas of teaching include a range of marketing subjects, strategic management, business economics, entrepreneurship and many other real world specialist areas.

Our staff, inlcuding Professors of international renown, are actively involved in research and business consultancy, publishing in international journals of the highest quality.  Many of our staff are also authors of major leading texts, used by this and many other leading universities.

We enjoy excellent relationships with professional bodies.  For example, our marketing programmes are recognised by the Chartered Institute of Marketing (CIM), the Institute of Direct Marketing (IDM) and the Market Research Society (MRS) with whom we have close links and who accredit our work and, where applicable, grant exemptions from their qualifications.

marketing
 
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Events

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Mission and vision

Read about our mission and vision and how these create a supportive and exciting learning environment.